bugatti - New men's swimwear license awarded to CECEBA Group GmbH

bugatti GmbH grants license for men's swimwear to CECEBA Group GmbH
 

Herford/Balingen, May 5, 2025 – bugatti GmbH is setting the course for the future of its men's swimwear: As of January 1, 2026, CECEBA Group GmbH, based in Balingen, will take over the license for the development, production, and distribution of the bugatti brand's men's swimwear collection.

The license is thus transferred from the previous licensee, Okamoto Sportswear GmbH, Norderstedt, to CECEBA Group GmbH. With this decision, bugatti is relying on an experienced partner in the bodywear sector, which has been successfully collaborating with the brand since 2018 and also boasts expertise in the swimwear segment.

"We are delighted to have CECEBA, a long-standing and trusted partner for men's swimwear, on our side," says Julius Brinkmann, Managing Partner of bugatti GmbH. "CECEBA stands for quality, innovation, system strength, and a strong sales structure – all qualities that are a perfect fit for bugatti."

CECEBA Group GmbH plans to launch the first bugatti men's swimwear collection under license in spring/summer 2026. "We are proud to expand our license portfolio in the bugatti sector and look forward to this new challenge," explains Kim Manta-Schäfer, CEO of CECEBA Group GmbH. "Our goal is to continue the success story of the bugatti brand in the licensed sector and to set new trends. We can draw on a strong distribution structure in Germany, as well as in Western and Eastern Europe."

With the change of license, all partners involved strive for a seamless handover and continuous development of the collection.

Press contact:
bugatti GmbH
Tanja Bobel
public relations
Hansastr. 55
32049 Herford Germany
Tel.: 0049 52 21 88 41 27 Mobile: 0049 160 707 85 67

Email: t.bobel@bugatti.de